Holly Willoughby's The Wild candle range is dropping on the next full moon
She is launching her first product on the wellness site
"That smell after rainfall, as it refreshes the mint and lavender and mother nature subtly weaves her magic?
"You know that aromatic, invigorating scent that travels on the wind and enlivens the senses? That…"
Holly's candle has a luxury price point, as they start from £40, depending on the size.
A reed diffuser offering the same scent is £45, while a single wick jar is £40 and a larger three wick jar is on sale for £65.
Holly's new business venture has started off well
Mum-of-three Holly looks set to make up to £12million from her new lifestyle brand.
The business-savvy presenter is described as a "serial entrepreneur" by PR expert Hayley Smith, of Boxed Out PR, who says she could make as much as £12million from the world of wellness.
“First, Holly isn’t just a TV presenter, she’s a serial entrepreneur with several businesses already under her belt, including lifestyle brand Truly. So she understands industry and demand,” Hayley told the Metro.
She could make up to £12million, according to a PR expert
She also added that Holly will likely capitalise on the growing interest in mental health and fitness as a result of the nation's lockdowns.
Wylde Moon will host several different sections including Wylde Women, Wylde Moonboard and Wylde Podcast, the latter of which launched with Girls actress Lena Dunham.
The platform also has a Wylde Beauty section, which features essential oils and chamomile cleansers as Holly tries to get a piece of the billion-dollar beauty industry.
Holly has said she'll add to the "beautiful online space" each month "on the full moon."
*The Wild candle which will be available on the next full moon – 20th October 2021 via www.wyldemoon.co.uk.
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