Tom Daley models flamingo jumpers and vests in shoot as he launches knitting brand

Tom Daley proved his own best advertisement as he modelled knitted clothing items to celebrate the launch of his knitting kit brand, Made With Love.

The diver, 27, who wowed fans by knitting poolside at the Tokyo 2020 Olympics, has parlayed his passion for crafting into his first knitted kit range – which includes kits to make flamingo jumpers, vests and a £220 kit to make a customised double blanket.

The launch collection, 1896, is named in honour of the first modern Olympic games and uses all biodegradable and renewable pure wool. 

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Crafty: Tom Daley proved his own best advertisement as he modelled knitted clothing items to celebrate the launch of his knitting kit brand, Made With Love

The collection launches with 15 kits, starting at £30 for a woollen hat, going to £70 for a scarf and £120 for a Flamin-GO For It jumper – giving both new knitters and experienced crafters the chance to make Tom’s designs.

Each kit includes needles, yarn and knitting patterns to make a unique design. 

Inspired by his recent gold medal at the Olympics, there is also a You Win Christmas jumper kit for £95 and a Cuddle Cardigan kit for £125, seemingly a nod to fatherhood to son Robbie, three.

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For a whopping £220, customers can purchase a Thread The Love blanket kit.

Each product can be personalised with a choice of chunky yarn colour.

Playful: The diver, 27, who wowed fans by knitting poolside at the Tokyo 2020 Olympics, has parlayed his passion for crafting into his first knitted kit range – which includes flamingo jumpers, vests and a £220 kit to make a customised double blanket

Not just good on the 10m: Tom, who won gold at the Tokyo 2020 Olympics, was spotted crocheting and knitting as he sat watching the games in Japan this year

Loving it: The collection launches with 15 kits, starting at £30 for a woollen hat, going to £70 for a scarf and £120 for a Flamin-GO For It jumper – giving both new knitters and experienced crafters the chance to make Tom’s designs

Tom said: ‘Over the past two years, knitting has been my saviour. It’s been a form of mindfulness in between training and competing, and a way to pass the time while I’ve been travelling or sat at home during lockdowns. 

‘I bring my knitting everywhere and I feel like I’ve accomplished something every time I make something new. I like to think knitting is making a comeback so I look forward to people giving it a try if they haven’t before, making things they can actually wear.’  

Tom recently wowed   wowed fans as he got into the festive spirit by donning another of his hand-knitted jumpers on Tuesday – and teased the launch of his new knitting line.

The star showcased his latest creation, a cream jumper with red trim and an elaborate Christmas tree design as he flashed the peace sign.

Pose: The star was every inch the model as he posed in some knitwear

The star referenced his Instagram page devoted to his customised knits in the caption, writing: ‘Made With Love… coming soon @madewithlovebytomdaley #madewithlove.

A further post on the page seemed to indicate Tom will be launching his knitting endeavours into a business with the caption: ‘Made With Love – Launching Soon bytomdaley.com.’

Tom, who won gold at the Tokyo 2020 Olympics, was spotted crocheting and knitting as he sat watching the games in Japan this year.  

Tom recently showcased a pair of swimming trunks which he had crocheted.  

Showing off his washboard abs, the sports star posed in his trunks above a swimming pool.

Want to make this? For a whopping £220, customers can purchase a Thread The Love blanket kit

Model moment: Tom sported  a colourful vest as he posed with models

Nod: The showed off some baby socks with his and husband Lance’s initials

Alongside the post, he wrote: ‘I finally made some crochet trunks!’ before he shared snaps of himself in a variety of poses.

He added: ‘I couldn’t help but share these trunks I made. They are my first attempt at crochet trunks and I am sure I will get better.’   

During the Olympics Tom and Matty beat China by just 1.23 points after a nerveless display in the synchronised category as Daley collected his third Olympic medal. 

Daley made his Olympic debut as a 14-year-old in Beijing and won bronze at London 2012 and Rio five years ago.

Daley and Lee were not expected to win, with China the favourites, but they never dropped out of the top two and finished with a score of 471.81 following an exceptional forward four-and-a-half somersaults pike when the pressure was on in the final round.    

Diving into Christmas: Tom recently wowed wowed fans as he got into the festive spirit by donning another of his hand-knitted jumpers on Tuesday – and teased the launch of his new knitting line

Selfie: The multi-talented diver, 27, showcased his latest creation, a cream jumper with red trim and an elaborate Christmas tree design

China’s poor fourth-round dive let the Team GB pair take the lead and they never looked back, with the ROC claiming bronze.

‘It’s kind of unbelievable. I dreamt, as has Matty, since I started diving 20 years ago for this moment,’ said Daley. 

‘I thought I was going to win an Olympic gold in Rio and that turned out the complete opposite by a long shot.

‘My husband said to me my story wasn’t finished and my son (Robbie) needed to be there to watch me win an Olympic gold medal.  

‘I can say my son watched me become an Olympic champion, albeit on TV as they couldn’t be here. It’s such a great feeling.’

Lee added: ‘It felt crazy, obviously. In October 2018 I moved my whole life to London from Leeds. I was away from my family and friends, everyone. I had nothing in London. Our aim was to win an Olympic medal. 

‘To be able to put the well-deserved gold medal around his neck was really special to me and I’m very very proud of him. Obviously it’s my dream to be a gold medallist, an Olympic gold medallist, and it’s great to be able to have won that with him.’  

Trunks: The Olympic diver took to his Instagram Stories recently and shared a variety of snaps of himself sporting his knitted trunks, which were navy with yellow stripes